Content marketing is one of the easiest and most effective ways to market any business, including spas and salons. By now you probably know what content marketing is – creating and curating content posted to your website and social media, and perhaps even tried it with varying degrees of success. Great spa article ideas, but if you're stumped for ideas, or aren't sure where to start, below you'll find a list of 5 great spa and salon copywriting ideas. Today we would like to suggest you 5 ways to make the most effective content.

Teaching, not selling?

A lot of this is about teaching. That's because content marketing is most effective without trying to sell anything that just educates them.
Teach, not sell – Use it as a mantra. Good promotional articles for spa. Regardless of whether the platform is blog, Facebook, Instagram, Zalo or other social media, content marketing is the same – only sell what you have and forget that customers only buy things I need! That's a factor you need to look at.

If you freely give your knowledge to share information that people can apply to their lives in useful ways, they will notice and see you as someone they can trust, and are therefore more likely to come to you when they need you to provide them. Many spa and salon brands have successfully adopted this principle, providing insight and guidance. However, spas and salons can resist, because they wonder who will use their services if they reveal this secret? it is a very wrong thinking when you do business most of Vietnam accounts for the majority of people who own, do business or work as workers, the teacher has the same thought that we just mentioned. Answer: most everybody. You can show people how to cut their own hair and give them a neck massage. But 80% of them will do it. They'll follow your instructions but never get there, and they'll still appreciate the effort. And you don't have to give out all of your secrets, as long as you can. Give enough to prove you're a good person. Obviously, the conditions for implementing your method and theirs will be very different, so feel free to share your honesty with them, they will take it into consideration.

Write the truth about the service
Spa avoid confusion with beauty salon services. Customers are always confused between spa services and beauty salon services because a lot of spas write ads that are "fried" of competitors' articles. Therefore, customers will feel confused when accessing their spa content. Please write clearly, provide specific information and use clear language to avoid confusion that this is a beauty salon, not a beauty spa. You should make sure that these are true information, not market information, telling false facts will confuse and disinterest customers even if your advertising article is attractive. Make a good ad with a video about your service. Customers today tend to ignore text ads, they are lazy to read content that is too long and boring. Make your posts more interesting with videos about your services. This will help you attract more customers and make Facebook rich in content. Good promotional articles for spa.

Let customers know where your spa brand is?
Putting trust in customers is not a difficult job, but it is also not easy for today's spa owners. Up to 89% of customers trust brands that invest in sponsoring the programs they are following. Let your customers know which chapter you have sponsored that speaks to a very prestigious and very high end brand.

Use influencers to promote your brand.
Influencers are always the best way to advertise your image. Customers always want to be as beautiful as their idols. You should have strategy for strategy. Invite celebrities to experience the product to promote your service and share on your facebook. This will make your brand more reliable. Good promotional articles for spa.
Hopefully with the sharing of 5 great spa advertising ideas, it will help spa owners have the best marketing tactics for their spa! as in the content we mentioned enrich your article with spa promotional video because it is very necessary. Currently, EZ MEDIA is one of the highly reputable video conetent producers in Saigon with many years of experience in the field of cinema and a team of young and experienced staff and technicians who will help businesses and spas. If you have outstanding products to attract customers, you can refer to our services under the following links:

 

EZ . COMMUNICATION CO., LTD

specializes in the following projects:

Live streaming service

Spa advertising filming service

Self-introduction film production service

Conference event filming service

Viral video production service

Music mv production service

Brand communication consulting services.